SEO
SEO is about achieving the desired results in search engines using whatever tactics you feel comfortable using.
Search engines remain one the principal ways for new customers to find out about your products and services. Unfortunately, many websites have poor search engine results or may not be listed at all because they fail to take into account how
search engines work.
Search engine optimisation is the process of preparing your website so that the pages are accessible to the search
engines and that the content is focused and relevant to what your target audience is actually searching for.
Done well, this can reap huge benefits for your website and your business.
Done badly your website traffic may fall and in some cases, could even lead to
your website being banned.
This is where fuse8 SEO is able to use its in-depth knowledge to deliver tangible results.
Our holistic approach to SEO is achieving consistent rankings that reach a well-targeted audience. In most cases, we focus on building long-term traffic growth through organic - or natural - searches. Our SEO specialists will also advise where paid placements or pay-per-click listings make a worthwhile addition to the overall SEO strategy.
As more businesses begin to use search engine optimisation as part of their marketing strategy, competition for space in the search engine results is becoming increasingly fierce. Staking your claim in this powerful on-line arena could seriously enhance your business performance. We'll show you exactly how.
SEO case studies
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SEO team
fuse8’s SEO team is headed up by Polly Pospelova. A true academic with two masters’ degrees in ITEC and cryptology – writing an ‘intelligent search engine crawler’ as her dissertation – she clearly likes a challenge. Her first job at the NHS saw her develop real-time business performance statistical software. Later she moved to a role where the main focus was online e-commerce stores. Her role in fuse8 has been to lead a team to deliver a transparent approach to increasing website visibility as part of the main development process to guarantee effective results.
SEO results & awards
A snapshot of just three of fuse8’s successful SEO projects include:
Dr Oetker SuperCook – Following optimisation, SuperCook’s website traffic increased by over 1,850 per cent. Organic traffic from Google alone went up by 2,060 per cent in less than one year. Quality of organic traffic also increased drastically, with traffic from some keywords increasing by over 8,400 per cent.
Business Internet Directory – Business Internet Directory’s organic traffic grew by over 1,400 per cent in a six month period whilst organic traffic from Google increased by nearly 900 per cent.
Shepherd Homes – Two weeks after the new Shepherd Homes website was launched organic traffic from search engines increased by more than 15,800 per cent. The quality of non-paid traffic from search engines also greatly improved and in a recent two week period search engines 2,091 total visits via 462 keywords.
And thanks to the remarkable results that fuse8’s SEO work keeps achieving the team recently won a coveted national DADI Award, which recognises the success of digital agencies outside the M25. fuse8 won the ‘Best Use of Organic Search’ category, for the SEO activity it carried out on the Dr Oetker SuperCook website.