Cello Electronics - website
ClientCello Electronics is a leading manufacturer of cutting-edge, affordable LCD TVs. Based in the north of England and boasting a turnover of £35m, Cello invests heavily in R&D meaning it often brings new technology to the market place quickly and cost effectively. It also operates one of the best after-sales services in the industry, through associate company Contrast Technology.
The company ranked number 42 in this year’s Sunday Times Tech Track 100 – which lists the fastest growing technology companies in the UK – jumping 47 places since last year when it held the 99 spot.
Challenge
Cello Electronics appointed fuse8 to create their first online presence. The challenge was to ensure that the brand name ‘Cello’ would gain some visibility within search engines. Additionally, fuse8 recommended building an online resource centre for stockists and partners of Cello who can login and download product information and images for their own websites and catalogues.
Solution
By integrating fuse8’s ecommerce solution, all products exist within a database and are accessible to clients upon login.
Results
A visually exciting website promoting Cello’s innovations, technology, news (press releases produced by fuse8 PR), FAQs and an online resource centre for all Cello products. The design, build and copy was produced by fuse8.
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