fuse8 will once again be attending and working at MIPIM, the world’s premier property summit held annually in Cannes, France.
This year’s event runs from March 10-13 and sees fuse8 providing integrated event management services for UK Trade & Investment (UKTI), the Government’s international business development organisation, and Invest Thames Gateway, a world-class service for inward investors to the Thames Gateway area.
The fuse8 team of managing director, Nigel Hunter, and account director, Zoe Ward, will represent the agency at MIPIM whilst providing both clients with 24 hour support over the three days. It is the seventh year in a row that Nigel and Zoe have attended, so they both have a deep understanding of how best to maximise opportunities over the course of the three days.
fuse8 is handling UKTI’s event management requirements at MIPIM, a task which requires a huge amount of preparation involving database management and confirming invitations. On the day of the event itself, fuse8 will work as part of the UKTI team to ensure its smooth running and that the event generates return on investment.
Invest Thames Gateway is a partnership of the three Thames Gateway Regional Development Agencies – South East England Development Agency (SEEDA), East of England Development Agency (EEDA) and London Development Agency (LDA).
MIPIM provides an ideal opportunity to attract international investors to the Thames Gateway and fuse8 is helping achieve that objective by designing an eye-catching exhibition stand, powerful marketing literature and a compelling film available on DVD for Invest Thames Gateway. fuse8’s event management skills will come to the fore once again when the team manages Invest Thames Gateway’s joint event with global property consultancy, Jones Lang Laselle.
Clare Barnfather, Invest Thames Gateway’s marketing director, said: “MIPIM is the most important international event in the property calendar. It allows us to directly interact with potential investors, create relationships and realise opportunities. We need to work with partners we can trust, and the fuse8 team have consistently proven that they can deliver, despite often working under a lot of pressure.
“Due to global economic conditions, it is more important than ever for us to achieve maximum return on investment from MIPIM. We have every confidence that the fuse8 team will play a significant role in helping us achieve that objective.”
Whilst assisting UKTI and Invest Thames Gateway at the event, Nigel and Zoe will also actively promote fuse8’s integrated marketing offer and extensive experience in the property sector to delegates.